Services
I work with brands that take organic growth seriously. These are the ways I typically help.
Technical SEO & Platform Migrations
Site architecture audits, indexing and crawl optimization, Core Web Vitals, large-scale platform migrations, and technical debt resolution. I work directly with your engineering team to prioritize and ship changes that move the needle.
- Site architecture & internal linking strategy
- Crawl budget optimization & indexing
- Platform migration planning & execution
- Core Web Vitals & page experience
- Structured data implementation
AI Visibility & AEO Strategy
As search evolves beyond traditional SERPs, your brand needs to show up in AI-generated answers. I build strategies that optimize for Google AI Overviews, ChatGPT, Perplexity, and Copilot — ensuring your content gets cited, not just ranked.
- Answer Engine Optimization (AEO)
- AI citation & visibility audits
- Entity optimization & knowledge graph strategy
- Content structure for AI readability
- AI search monitoring & reporting
Content Systems for Scale
I design content strategies rooted in real search demand and built to compound. From programmatic page generation to editorial calendars, the focus is on systems that produce durable organic growth — not one-off blog posts.
- Programmatic & template-based content
- Content refresh & consolidation
- Long-tail PLP/category page strategies
- Editorial workflow design
- GenAI-assisted content production
Advisory & Fractional Leadership
Senior-level SEO strategy without a full-time hire. I embed with your team to set direction, build roadmaps, mentor staff, and ensure SEO is woven into product development — not bolted on as an afterthought.
- SEO roadmap & prioritization
- Team mentorship & upskilling
- Cross-functional alignment (Product, Eng, Marketing)
- SEO forecasting & business cases
- Ongoing strategic advisory
Availability is limited. If any of this is relevant to what you're working on, let's talk.
Get in touch